Marketers are faced with a daunting challenge as third party cookies are phased out by the giants. The first recommendation, “take control of your first party data” hits for us for a couple reasons:1) it strikes the core of marketing...
‘The wild, wild west of advertising’: the business of distinguishing personal from paid posts
Oh, we like this label…mysterious! First off, you have to understand that influencer marketing IS affiliate marketing. Lightbulb of the day! But, the fact is, it being mysterious to you puts you at a disadvantage. Like it or not, influencer...
How A(u)nti Spam and Uncle Privacy Are Upending Marketing
Marketers sent 3.6 BILLION emails PER day in 2020…Hot DAMN. Granted, the global audience was more captive than ever for reasons we all know. But how many of them could you pin as an affiliate email? Probably not a lot, if you thought about it...
Global Affiliate Marketing Platforms Market SWOT Analysis,Key Indicators,Forecast 2027 : AWIN, ShareASale, Taobao, JD, Amazon, eBay
The global Affiliate Marketing Platforms market is expected to boom and hit revenue highs by 2026 (eyeballs emoji) Seems like a better time than ever to get in the game and actually understand what affiliate marketing is! The vast majority of people...